Free UTM campaign URL builder
Add source, medium and campaign tags to a destination URL. Copy the result for free, without creating an account.
How to use the UTM builder
- Paste your full destination URL, including https://.
- Use source for the sender or platform, medium for the channel, and campaign for the initiative.
- Build and copy the URL. Existing non-UTM parameters and the fragment are preserved. Tags you supply replace matching parameters.
- Optionally save the result as a Lnkivo short link to measure clicks. The destination website needs its own analytics to measure on-site purchases or signups.
A practical example
For an email launch, use source newsletter, medium email, and campaign winter_launch. Use content to distinguish the header button from a footer link. Choose one naming convention so reports do not split equivalent campaigns.
Does a UTM link track visitors by itself?
No. UTM parameters label a visit. An analytics system must collect and report them. Lnkivo captures UTM tags received on short-link requests; it does not infer destination-site conversions from a redirect.